Education besides Licensing

[Jeremy Morton]

I'm looking more into becoming a real estate salesperson. I've started taking the class to become licensed, but am really curious to learn about any possibilities for education outside of the legal necessities. What is are some recommended resources, online courses, books.. etc that would be good to look into for a beginning real estate salesperson? 

I want to be as ready to go as possible once I get licensed.

[Irene Nash]

I'm sorry no one has responded to this so far, I checked back because I was curious as to what kinds of answers you would get from us pros... :)

You asked a really good question because from what I've seen all of the training new agents get for real estate consists of a) the real estate exam, which in real life teaches you very little about how to do real estate on a daily business, and b) tons of advice on marketing and getting sellers to agree to 'your price' and 'your marketing plan' - without ever actually teaching new agents how to correctly evaluate a home's market value or come up with a value-enhancing marketing plan to begin with. Not to mention, how to write an offer, do a home buyer presentation, etc.  Same as it was 19 years ago when I started.

It's true that marketing is really important, otherwise few people know you exist, but training on the competence end of things is severely lacking in my opinion. I'm not just venting, I'm actually creating training materials for real estate agents on how to do day-to-day real estate because I feel so strongly about this, but I don't have a pro account on here at this time and I don't want to break any forum rules. When I get some free stuff posted (or decide to get a pro account on BP) I'll come back and link to it here as long as that's OK with the moderators. Sorry to not have more info at this exact time, but I wanted to let you know that the lack of response to your question is completely not related to how important your question was, it is exactly the right thing to be asking as a new agent.

In the meantime, I believe these books are very helpful for business in general:

The 1-Page Marketing Plan by Allan Dib

Atomic Habits by James Clear

Finish - Give Yourself the Gift of Done by Jon Acuff (especially if perfectionism is holding you back)

Never Split the Difference by Chris Voss - a must-read book on negotiating, IMO.

All of these are good listens on Audible, especially the last one because voice tone is part of what he talks about.

Good luck!