Staring out as a new realtor, need advise

[Cody Harmon]

Hello,

My wife recently got her Colorado real estate broker license, partially to help with our investing, and also to try and earn some extra money. She just began working as an agent, and the competition for agents in the area is very tough to crack. She has been telling everybody we know that she is an agent, as well as giving business cards to everyone she can.

I have came to BP looking for tips she can use to begin to break into the market as a new agent. We are looking for some creative ideas to set her apart from the pack, and get some sells under her belt. Also, what are your thoughts on Zillow premier agent, is it something a new agent should begin using immediately? She is reading a some recommended books we have heard mentioned on BP podcasts, any good reads you may know of would be appreciated. Thanks in advance for any advice.

[Russell Brazil]

Create a marketing campaign. Monthly snail mail piece to sphere of influence. Monthly email to sphere of influence. Quarterly getting an item of value into hands of sphere.

Start a geographic farm. Monthly snail mail piece to farm using every door direct mail. Quarterly neighborhood event. Create a neighborhood website and post regularly news items that affect the neighbourhood.