How do you market your business?

Question

Hello everyone!

Question? How do you (RE Agents) market your business? I've been trying to find creative ways to market my business and have come up with a few ideas but I wanted to hop on BP and see what everyone else is doing. Let me know! I'm very eager to read more about your ideas.

Garrett Crosby · Answer

Hi @Eduardo Nieto - this is a great question.

Also nice to see another agent out here in CA! :) So I have a couple thoughts on this. For the sake of also not getting my post removed by a moderator for being "self-advertising" I will say that you are welcome to look me up on social media or follow links in my profile to check out some of the things I do from a social media advertising standpoint.

I try to make it routine to brand my content, my team, etc. while also focusing on providing value. I care so much less about trying to create content that feels "sales-sy" but instead I focus on real-world education to empower people who are looking to invest, buy or sell. I find that oftentimes, my social media acts as a confirmation tool when I do get referrals. People "look me up" and my social media presence confirms my "qualifications" in a way. Haha

In addition to that, I do some focused mailers by using tools like propstream and ballpoint marketing. Happy to share some of the lists I do if you want to reach out. :) I run a team in CA, so I do my best to help those who are a part of it to find a good rhythm to working their sphere since we all have different strengths and weaknesses. Ultimately, our sphere of influence is going to be our best platform for marketing. Following up and learning how to market yourself within your SOI are the best tools you have to be successful. Happy to chat more with you if you ever want to connect.

Cheers!

Eliott Elias · Answer

Be creative and unique.