Yellow letter "issues"

[Jessica H.]

We just sent out our first batch of yellow letters to absentee owners that i hand wrote, basically saying " we noticed you have a house at 123 Main street, if you would consider selling please call us, we pay cash". So far we have gotten 4 calls and I sent them out 2 days ago so i thought that was pretty good!! However 3 of the calls have been people asking how we got their info., and a little disgruntled once they found out we would not be paying retail. So is this par for the course for letters to absentee owners? Or should I somehow in the letter be letting them know that we are looking for distressed properties or looking to buy properties cheaply? I guess that is the hard thing with mailing to absentee owners you never know why they might be motivated to sell , it is not always because the property is in disrepair so that was why I didn't include anything along that line in my letter. So do we need to just let this roll off our backs and say "next" or is there something wrong with the wording that makes people think we are somehow looking to buy for retail??? Thanks for any insights!