@Jenna Zachary Rogers It's marketing...mainly inbound with a constant targeted direct mail campaign...there are always deals on the MLS...I think the difference is knowing what a deal is...and it's all relative.

As opposed to naturally occurring affordable housing or workforce housing, targeted affordable housing means the property has rent or income restrictions in place to maintain affordability for an extended period.Through the TAH Express program, borrowers benefit from a condensed prescreening process, simplified nonnegotiable legal documents and a standardized underwriting process, resulting in lower transaction costs.

I would carry out a well planned direct mail campaign which integrates RVM, text messages, direct mailing, cold calling, SEO and online ads.

Typically, it gives you the ability to invest in traditional securities (stocks, bonds, CD's, ETF's, etc), within some guidelines - such as restricting you from buying leveraged securities. 

Digital Marketer here.In my opinion running ads can get you the quickest results. it can take a few weeks to get your ad's fully dialed in, and SEO can take at minimum 3 months ( with a really aggressive campaign) to start seeing results. 

Also, check with condo management first as some have rental restrictions or wait-list for rentals, some can easily tell you they aren't approved right up front, and I verify condo fees as best to ask first, not waste time negotiating just to find out later the info in listing was wrong.    

My local NextDoor App has had a thread complaining about bike week guests at air bnb houses for a week now, while AZCentral.com has run a couple stories about non HOA neighborhoods changing their CCRs or similar restrictions by hiring a lawyer to tally a neighborhood owner vote and then setting forth the changes.What seemed like the early days of the internet now does not as much...

Look into the rules to be sure there are no restrictions on usage.

I like the gift card idea, that's pretty clever.Only reason I'm asking is that in Ontario we have a lot of restrictions around the leases....more so we are not allowed to charge a late fee. 

A bank could have a restriction on how they lend under this circumstance...and many do....but there is no "law" against it or for it.