Keep paragraphs short- indent, make it easy top read- use the easiest font to read min 12 point font- serif font   Use bullets that are Easy to read               Nice and Large Body that looks appealing and Easy to read- CLEAN         Keep the message focused on the points at hand- BE CLEAR           Repeat the main point in different ways so that the message sinks in                           Offer proof with scientific data or testimonial and or some kind of Guarantee that they will not lose anything   Use testimonials- present proof that others have used                           SENSE OF URGENCY- if they don’t respond- thye will suffer a loss- money prestige or opportunity     Irresitable offer with a limited time to call           They need to call RIGHT NOW if they put that letter DOWN- they are not calling                       FEEL OF THE LETTER- enthusiasm-the "Main Idea tha tyou are pssionate about the letter needs to come off the letter   We care- what is the feeling that we impart into our product or service       What is your big idea, that you feel compelled to tell people abouit and that enthusiasm is what breathes life into the letter The letter is your one-on-one sales person           what is it that we love about what we do and makes us standout from the competitoin.    

From this data, you can utilize a website bestplaces.net that will give you a breakdown of the percentage of homes that sold, in various price ranges, for a given zip code.

You have the opportunity of making quite a bit more money (recent data indicates that it is possible on average to make 3x the amount renting on Airbnb vs standard rentals with much less wear and tear, and it can be more fun!).

As I was browsing through data for potential recession predictors, I ran across none other than an index specifically designed to determine when recessions are taking place!

(Buying a square block in "just the right place" in Detroit 4-5 years ago for example.)I'd look at bestplaces.net see the outlook and true stats for the area and gather as much other relevant data that could be used to reach your goals.

It was my job to ask all the questions, get all the info, plant the seeds, then pull all the data on the property (property profiles, comps, etc), put together deal analysis, etc, then provide the package to investors.  

Just because the statistical data says a home is worth $212M, doesn't mean the house hasn't been gutted or that the 2,000 square foot add on wasn't done with a permit or that there isn't a crackhead living in the place right now using the furniture as firewood. 

From this data, you can utilize a website bestplaces.net that will give you a breakdown of the percentage of homes that sold, in various price ranges, for a given zip code.

Buildings are In Escrow for $4,000,000I have also obtained lots of data for the City of Desert Hot Springs which has a more developed market at this point.

Depending on they type of property or situation you want to target, i.e. probate, foreclosure, tax liens you can get the data through public records.