ITs a known marketing method and it works obviously. 

I believe you would look at market analysis of what tenants would be in each of those scenarios and compare the proforma on each. 

Toledo is ranked #1 for 2024.https://www.cleveland.com/news/2023/12/ohio-town-ranked-no-1-us-housing-market-of-2024-realtorcom-says.html

I got this property at the right time, it was on the market for $699,000.00, seller needed to sell, I offered $550,000.00 after they cut to $650,000.00 and we agreed on $600,000.00.

However, I am intrigued by the STR market and would like to connect to see if I could add value to someone in their business or help (Co-Host) managing their STR.

And I should mention that I operate primarily off-market, so I've been thinking about diversifying into another market. 

I am currently in the market for land where I can build a new construction (ground-up construction).I recently read about the HomeStyle loan on BiggerPockets and wondering if anyone in Chicago has had experience they can share?

@Kevin Michel I'd work backwards from your skillset, amount of capital you have (or can raise), and the market you're interested in. 

How it goes from here is dependent on the market, how the deal is financed, the sponsor's plan to patch things up, and the skill/ability of the sponsor.If you have some time, check out this forum thread, it has 279 responses as of today:  https://www.biggerpockets.com/forums/960/topics/1185204-ashc...I think you'll find some useful input there. 

It appears that a significant portion of the business's value lies in its name, website, marketing, furnishings and other intangible assets.