Ok say for example, the marketing that I have done has paid off and I generate some leads and get some calls coming in.

I'm really avoiding spending any money at this moment because I need it to go to the Google Adwords campaign.My lead generation has to be done online because I work full time! 

The house is in preforclosure, the seller loses the property on October 23rd, that's the day an auction date is generated and released to the public.

I was a real estate agent in another state some time ago and one of my key lead generation techniques was direct mail.  

My goal in real estate is to own rental properties that generate income large enough to cover my base expenses.

Rental real estate will often generate depreciation expense and other direct expenses, so most investors will only pay rates at the lowest level of 10% (if they pay tax at all).

We believe that our business is well-run: we have an in-house call center to generate greater sales, have have good revenue management policies for raising rents, we sell insurance, have a great website and access to sales leads, our managers are professional and well trained, and our facilities are clean.We are now seeking opportunities to expand.

Finally, we generate additional capital gains and cashflow from real estate note brokering and investing.Strategies: Rehab and Resale- The company will generate return on investment for it’s Partners and capital investors by making investment in distressed properties that are purchased below market value.

McGuigan What you don't get is that there virtually no chance you can go out and get a higher price for this property, than can be generated from the MLS. 

My wife and I combined generate low 6 figure income from our jobs, we have no car payments, and the mortgage on our house in quite modest.