We are not "most people"...there's Facebook and Twitter for that.

You turn on the news, log into Facebook, Twitter, or IG, and can easily be bombarded with the latest scams, scandals, crimes, threats, tragedies, all of which further reinforce our confirmation bias.As it pertains to real estate investing, there will always be a naysayer, telling you you’re making a mistake, telling you all the things that could go wrong, when in reality, we all know that real estate runs in cycles, and is a time-tested asset class.

Look up Inverse Cramer on Twitter.

If you check Kiyosaki's twitter feed you'll see some very controversial predictions.

From a twitter series:Along with LTV, one of the most important key metrics lenders look at when determining eligibility, rates and terms for investment property loans.

adopted from a twitter threadOne of the most important numbers to determine your✅Eligibility✅Rates✅Terms✅Pointson a loan for your investment property is your qualifying credit score (or FICO)"FICO" itself stands for "Fair Isaac Corporation" but is commonly used just as a shorthand for "credit score," a measure of your creditworthiness (how reliable you are for paying back debt).There are three main credit bureaus "Equifax, Experian, and TransUnion" and lenders typically use the median (the middle number) score to qualify you.NOTE: not many people are aware, but the credit score your mortgage lender uses is different from your consumer scoreThis score is based on general credit but more weighted toward your credit history on mortgage-related debt.The 5 main factors are:✅Payment History✅Amounts You Owe✅Length of Your Credit History✅New Credit You Apply For✅Types of Credit You Usehttps://myhome.freddiemac.com/blog/notable/20210831-factors-credit-scoreLenders will typically have different credit score "buckets" as a big factor in the interest rate you qualify for, typically something like "660-680," "681-700", "701-720" etcIt varies, but each difference in bucket can have a large effect on your rate, something like 10-25 bpsIt may not be truly logical that FICO should have such a big effect on interest rates on mortgage loans on investment properties but that is the current reality!

Quote from @Raf Pinero: Brandon is still out there on facebook, Insta, Twitter, and YouTube.

Hey Team,I've been watching a heck of a debate on Twitter with a TON of bad advice and thought I'd ask the question here and let the actual pros answer it. 

As well as the twitter and Facebook account. 

I know some people who swear by postcards and yellow letters to generate leads, but I do know a few who prefer to use inbound marketing techniques:  Facebook ads, Google Ads, Twitter ads, SEO, website promotions, etc.I'm in the early stages of using Facebook ads (around 2 months or so) with so so results.