So close to 2 full years to obtain optimized rents.Your maintenance/cap ex is far too low for the long term.  

Once you know your goals and investing time horizon, the optimal choice will appear much more clear! 

Most of what they recommend only makes sense from an operational standpoint if you are a larger investor and have a team to help you manage everything.Also, ensure your REI-savvy tax pro and your REI-savvy attorney link up during the entity structure creation process so things are optimal on all sides.Just something to keep in mind as you're beginning this journey.

If the keyword intent is solid, the ad is well-crafted, the landing page is optimized, and the acquisition process is smooth, then the rest is just statistics.The main takeaway here is that you need to measure contract closures per keyword.

Optimize your finances by reducing debt, boosting credit, and maintaining strong cash reserves.

The model you should go with will ultimately depend on what the group is optimizing for (cashflow, appreciation, tax optimizations, diversification, and maybe even a little bit of social value doing something fun, potentially lucrative, and unique w friends).  

Orlando has always been a great market to invest in for both LTR and STR but why is now the optimal time? 

I'd rather have a 1 bedroom that I can optimize for couples or a 4-5+ bed. 

Visibility drives clickability, and not using the full length of the ad to add keywords and business-related details is a missed opportunity when you’re fighting for every click in Google Ads.Conclusion:If you know you want to get off-market seller leads from Google, and already committed the budget for it, make sure your ads are optimal and that your keyword selection will not cause you to appear on ones that will waste you time and money.The Google Ads landscape is fiercely competitive in today’s market, demanding an investment of several thousand dollars per month to gain meaningful traction.

SEO Search Engine Optimization manager, $1,500 per month.