And, as you may know, there are trade-offs to both when measuring performance. 

Landlords will not be allowed to ask about an applicant’s criminal history, or require the applicant to disclose it through a background check.Supporters say the measure will help ensure residents released from prison are able to reintegrate back into society, hold down a job and provide for their families, instead of adding to Oakland’s homeless population.

They are measuring approvals in business hours from submission, not business days.

If it cash flows, and you decide to self manage to make it cash flow more, that's great, but if it doesn't cash flow without you it's probably not a deal.Option 3: Same opinion as option 2.Option 4: I like this one, but refer to option 1 about doing plenty of research and not putting all eggs in 1 basket.Option 5: (You missed this one so I figured I'd throw it in for good measure) Real estate notes, probably not in the Bay Area (though possibly if you got lucky)  You can pick a market not so inflated that still looks solid for appreciation and population growth and fund a fix and flip buy or possibly a builder (both shorter term hopefully) or a fix and flip to owner finance guy like me for a longer term safer returns. 

Not all school systems, property appreciation, etc...translate to better returns, just because they are low/high.Each type of resident, buyer or renter, evaluates many of these items and measures them in their decisions to "move in" based on where they fall in their priorities. 

Search "proportions" and/or "similar figures" and/or "indirect measurement").This will help you figure out how many/which sized cabinets and appliances you can fit.

USPAP states:"The credibility of assignment results is always measured in the context of the intended use"So now that we've got that out of the way.

When it comes to excel I'm very uneducated but I think it would be so helpful to enter property data and then the spreadsheet would automatically order these measures best to worst preforming.

Now when I went ahead and measured my property, street to fence and so forth, I continuously came up with  109x105, Roughly that is .29 acres, I measured and remeasured  and always come up short.

This is standard procedure for most builders these days and is very helpful for communication, scheduling and budget.Remember its all about relationships and as the developer you are the leader so its up to you to provide clear direction in no uncertain terms exactly what you expect and when then measure that performance and hold the team accountable to the goal in a way that is positive and encourages the results you're after.