Absolutely, creating a baseline business plan is a crucial step when starting in real estate (or any field) because it provides clarity, direction, and a strategic foundation for your efforts. 

I say somewhat because it is like pulling teeth when you need to use it.We also do direct bookings and other platforms where we do our own ID verification. 

There are many out-of-the-box solutions available for many industries.

Quote from @Dennis Knapp: they got ahold of me on fb through one of my groups and claim to be a direct lender. they seem to good to be true.

I don't have a solution to this.

Don't rely on algorithmic platforms to set your rates, go directly to VRBO and Airbnb and look at your nearby competitors.

@Eva Sha happy to spend an hour with you over zoom and see what type of guidance or direction I can give you. 

Do the refinery workers have a union or a company HR department that can be reached to advertise to directly?

Cheap a la carte solutions already exist for everything you mentioned. 

And when you do have a list is cold calling the best way to reach owners as direct mail would most likely go to their tenants and not the owner if not occupying the property?