The IRS requires a very detailed mileage log, so if you are ever audited, you run the risk of losing your mileage expense if you simply estimate.

(Yes, I understand comments provided are simply educational, I will consult with an attorney before moving forward.

Poke holes, give advice... see where this goes with me. 

Quote from @Brandon Croucier: Hi John, You can simply ask an appraiser to give us his opinion on the market rents.

There’s simply no room for mistakes that can be easily avoided.Did this article help you?

We simply listed the lots as-is.

If you're a public figure, like many of these "gurus," potential homeowners can simply Google you.

At this point in time while I appreciate your recommendation to build,  I have no interest in continuing to be invested in Cape Coral and was simply inquiring about local retail market conditions. 

Put me onto my own research rabbit hole?

You simply put your faith in Christ to get it .