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Posted almost 4 years ago

Breaking the "Ima Mentality"

As a young and fairly new investor I instinctively want to take on all the projects, personally check off every to-do list item, and generally have a stranglehold of control over my precious portfolio. As I jump between showing units, cleaning floors, installing appliances, and scheduling renewal notices; I'm doing too much. I've learned about this from Jake and Gino, I have a severe case of "Ima mentality"; defined as the death spiral of taking on all the low-cost tasks yourself and not focusing on growth, efficiency, and personal/family time. 

I'ma going to clean the units.

I'ma going to install the sink.

I'ma going to take the picutres.

I'ma going to show the units.

I'ma going to mow the lawns. 

This isn't a scalable model. This is going to lead to burnout. This is not good for my marriage! 

So for this latest remodel, I hired a handyman and painter to take on the majority of the work. And that felt good. But nothing felt quite as good as coming home (I house hack) to a freshly cut lawn.  Each blade of grass was perfectly even, the edging complete with surgeon-like precision. It was beautiful, and I couldn't be happier.  This is a game-changer!

And the best part is I get my weekends back! 

What tasks do you contract out? How has that freed you up to grow or spend time with family or get a hobby outside of real estate?

 



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