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Updated over 9 years ago on . Most recent reply
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Yellow letter campaign w/ 5000 letters
Hey BP community, I just got my results back from my Michalel Quarles large yellow postcard.
Sent out : 8400
Calls: 82
Response rate: 1%
Deals: 2
Profit: $32000
Not bad investment for $3200
I am about to blast this list for a 2nd contact with yellow letters but will only hit 5000(highest equity) of the 8400. I am thinking about zip letters for my 3rd contact.
Feel free to share your response rates for yellow letters so I can know what to expect. Thanks.
Most Popular Reply
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What were the list's selection criteria?