First Call

[Anthony Bell]

I just got my first call from my first yellow letter direct mail campaign and I do not currently have access to the MLS in the area. I went to zillow and looked at the zestimate to get a estimate but I am confused. Do I use the last assessed value or the zestimate for the ARV?

Please help!

[Barry M.]

Anthony Bell
Technically, to calculate ARV, you new comparables of properties that have already sold and are similar to your subject property. And As everyone on here will probably say, MLS will be the best option, but until you can negotiate access with a Realtor or establish a relationship with a mentor, research prices of your subject property on Zillow, Trulia, Redfin, Realtor.com, and the county website. Choose the lowest price of the sites, incorporate a "beginners discount" and use that number as your ARV to calculate your MAO until you can get access to MLS. I'm in the same boat. Good luck.